Liquid Death CEO Mike Cessario: We chose 'the dumbest possible name' for water
By A Mystery Man Writer
Liquid Death CEO and founder Mike Cessario spent years figuring out how to make water cool. Now his brand is valued at $700 million.
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How Mike Cessario started a $700 million water company called
Liquid Death CEO Mike Cessario: We chose 'the dumbest possible
How Mike Cessario started a $700 million water company called
Liquid Death CEO Mike Cessario: We chose 'the dumbest possible