By A Mystery Man Writer
DBApparel UK has called in Sixty to handle its lingerie brand Playtex's repositioning for older women.
Why older women are back in vogue for designer brands
Playtex Brand History
Show review: No sign of an uplift at INDX Intimate Apparel
Lingerie Insight May 2012, PDF, Bra
Vestiaire Collective: Long Live Fashion campaign
Fearnhurst PR MD Sam Fearn announces launch of Fashion Press Week
Show review: No sign of an uplift at INDX Intimate Apparel
The designers making lingerie that women actually want to wear
Playtex Brand History
Industry talks a good game but ads still failing on DE&I - DecisionMarketing
The designers making lingerie that women actually want to wear